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November, 2013

Wiltshire artist takes on his greatest challenge – being a dad.

This article was first published in the Wiltshire Gazette & Herald on Thursday November 14 2013 and it’s reproduced here by request. 

Ever heard of the artist Syd? Or the Stencil Shed? If you live in the Malmesbury area, these names should be familiar.

Syd, whose real name is Luke Hollingworth, lives in the town, works in the town and has found his artistic niche in his adopted county. His street art can be found in the rural community and he uses the pseudonym ‘Syd’ which was a childhood nickname.

Even on the day I visited he was wondering who in Wiltshire would allow him to put an image on a boring wall or brighten up a dull space.

“I’m always looking for a space to create art. At the weekend I did an image of a green hare on a wall which was dull and needed brightening up. But I want to create art which is fun, sometimes thought provoking  and I want to create it legally with cooperation.”

Today Luke’s life as a 37-year-old husband and father in Wiltshire is a far cry from the ambitions of his childhood – when he vocally vowed he would never become an artist like his father Brian who is an accomplished sculptor.

Luke just didn’t believe there was any money to be made in the world of art. He went to university to study business and began a career in sales and marketing. He worked for big brands including Coca Cola and Dyson.

It was a job with the latter company which brought him down from Nottingham to settle in Wiltshire. Then he met his wife Mandie and gradually the art began to take over. He left his job to try his hand at being an artist who can earn money.

Locally, Luke became best known two years ago for entering the Shed of the Year competition – an event originally flagged up to him by his mum Shelley.

“My shed had become my workshop when mum told me about this competition. It really appealed to me and I decided to try some unusual marketing to get people to vote for me.”

In 2012, Luke spent a night hiding his art works around Malmesbury and on the back of each item was a note asking people to vote for him and his shed. His efforts led to local and national media coverage. In 2012 and this year, he’s come third in the overall competition and has also won the award for Best Workshop and Studio Shed on both occasions.

Visiting the shed is an amazing experience. Apart from gorilla guarding the path, there are eyes which stare at you as you approach and a silver skeleton by the door. Then on entering, it’s a cosy haven, complete with woodburner and mini-bar!

My favourite creation was Luke’s modern day take on the Michaelangelo paintings in the Sistine Chapel in Vatican City – not the first thing anyone expects to see on the ceiling of a garden shed.

His art does have a Banksy feel but with a strong Wiltshire edge. Many make a subtle political point – and the jackdaw features heavily. Luke tells me that the people of Malmesbury call themselves jackdaws.

In fact Luke’s work has been mistaken for a Banksy before. He once did a piece of artwork in Glastonbury, showing organizer Michael Eavis dressed as a gangster.

Now, 15 months after the birth of his first child, Luke’s vision of success doesn’t look the same as it did before.

“I would be really proud if Daisy said at school ‘my dad’s an artist’. You do what you have to do to get by and to pay the mortgage but doing something you love and are passionate about is even more important to me now. I want Daisy to be proud of me and to recognize this or that art as my work.”

His passion for art is growing with age and experience. When Daisy’s first word was ‘owl’, he painted her an owl to capture that special moment.

“That painting in our kitchen will always be Daisy’s and will remind me of her with its bright, big eyes and piercing look.”

When Luke decided as a young man that he was not going to try to make a living through art, his chances of denying his creativity were ridiculously slim. Yet even at a very young age, his talent bubbled to the surface.  He won an award for his sculpting talent aged just eight. At home, creativity was all around him.

Wiltshire, street art, Banksy, Syd

Where did that hare come from?

“I’d often help Dad with the finishing off his ‘littlelies’ as he called them – small sculptures of frogs and hares that he made to sell. At Christmas we always had an exhibition at home and we always helped Mum and Dad prepare and invited people around to see the artwork.”

The reality and struggle of trying to earn a living as an artist was apparent then.

“There were times when Dad was stressed and anxious and now I realize these were times when money was tight, there were recessions and it was very hard to make ends meet.”

Now aged 37, Luke jokes that he’s become exactly like his Dad – clearly a personal hero in his life. He’s a working artist who also has a foothold in a ‘normal’ job too. He’s a gardener at local Abbey House in Malmesbury for the Pollard family.

“You do what you have to do. My wife used to laugh at me saying I was the guy with the business degree who was doing the weeding.

“But I have to say, all in all, I’m very happy and fulfilled in my life.”

 

Factoids:

 

Luke’s marketing stunt for Shed of the Year 2013 was to create a mock-up work of artist Damian Hirst, pickled in formaldehyde, and he put it in a field for cows to admire.

 

You can see Luke’s artwork at:

www.thestencilshed.co.uk or www.facebook.com/TheStencilShed

 

And his Dad Brian’s work (based in Nottingham) is:

 

www.animal-sculpture.co.uk

 

 

What are you talking about on the train? Giving up secrets?

How many of us have been on a train journey and had to listen to someone talking loudly on their phone?

Can this be harmful? Is this something we should be careful about?

Most of these calls involve talking to someone to tell them we’re on our way home, or we’ve just left or we’re going to be a bit late. No harm there. Normal everyday chit chat.

However two weeks ago on a trip to Manchester, I realised the dangers of sharing information about your business on a mobile phone while on a train. It can be very bad for a company’s image.

Be careful what you say...

Be careful what you say…

Countless times I’ve heard people say ‘well, I can catch up with some work’. This is true but doing business over the phone where other people can listen in, can be very bad pr. You just don’t know who’s listening.

Let me tell you why. I listened to a man take several phone calls in connection with his job. I now know he works for a major sports brand retailer selling clothing – I was able to work out which company too. I know he’s the sales manager for that business and does a lot of travelling. I also know that this company is owed a lot of money – more than a million pounds – by a large British football club.

I now know which club apparently owes the money and I know this company is concerned about whether or not it will get that bill paid. I also know that while this man talks professionally and enjoys jargon in his conversations, there’s a female colleague who calls and his tone changes completely. The phrase used was along the lines of ‘I’ll always do that for you Emily?”. At which point I almost threw up.

Did he think for one minute that there was a journalist sitting in front of him who could write a story about such-and-such football club owing a large amount of money for kit?

If I know this amount of detail, how many other people on the train know this too? And where do these people work? Who do these people work for? Would this major sports brand want that kind of information bandied around?

As I was leaving the same train, I listened to a separate man talking loudly on the phone telling someone on the end of the line that a customer was ‘a right royal pain in the arse’. How lovely. What does that say about that man and his lack of respect for sharing his personal view about a third party in so public a way.

Top Tip – be careful what you say about third parties on the phone while on a train. Sooner or later, you could regret it.

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