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2012

Review of my year – what was 2011 like for you?

Today seems the right day to review my year in all aspects of my life – it’s a cathartic experience and helps get things in perspective.

Reflecting on life during 2011.....

Professionally it’s been a good year. For Fiona the journalist – I’ve made several films covering subjects as diverse as dementia care, OCD, rising energy prices and the Welsh Assembly elections (now known as the Welsh Government). Many thanks to ITV Wales, the BBC and Available Light for all of those projects. Alongside this, I’ve written articles on numerous occasions, so I thank the Swindon Link, Wiltshire Life and the Swindon Advertiser.

From a Mellow Media point of view it’s been a year of promise with several one-off projects, others requiring discretion and others which can be shouted about. Many thanks to Footdown, Business Scene, Sarah Arrow of Birds on the Blog, the Symondsbury Estate, Tailored For You and some new names which will also emerge in 2012. All of these companies and their people have provided work, new friends, new experiences and personal development, so many, many thanks. For all the colleagues out there in the world of business, let’s hope 2012 is full of hope as well as hard work. Let’s hope that gloomy predictions are not as bad as we’re hearing from various voices.

On a personal front, I’ve seen a child go to secondary school, another child start school and another child become one of the bigger fish in her small primary school pond. I’ve discovered both of my daughters are very good singers and my son sings along too. Both my girls took part in a community radio programme and they achieved many, many things throughout the year. My step-daughter passed her driving test and turned 18. She also presented an eight-minute film for regional BBC programme about tuition fees. There have been many occasions when I’ve been a very proud mum. And I should mention here a husband who has been supportive and loving for another year – we celebrated 11 years married. He’s put up with me for 15 though!

As a family we had a fantastic holiday in Orlando spending two weeks doing the whole Disney and Universal Studio thing. To say the least, it was fantastic. It was all we expected and more. But my biggest tip for anyone considering such a holiday – hire a large villa for a fraction of the cost of onsite accommodation, you get more comfort, better food (you can buy it yourself and actually have a salad) and often get your own pool. Hire a car and pay the $15 parking fee per day to park at any of the attractions. Also if a ride says you’ll get wet – it means you’ll get absolutely soaked so take a change of clothes. And pay the extra for Fast Passes or Express routes (it’s well worth it).

On another personal note, 2011 has been a year of terrible sadness for our family. In December we lost our neighbour and friend Roger to cancer at the age of 53, very suddenly. To look at his widow and see her pain every day is awful. But it was something sadly familiar to us. A big shadow this year was the death of our brother-in-law Peter in April at the age of 49 from heart failure. Pete died very suddenly after collapsing at the gym. He left my sister and three children, the youngest just five months old. To see my lovely baby sister trying to put her best foot forward every day, week, month since his death – has been a humbling lesson in life. And his parents and sister in Australia grieving at a distance is something we feel but can do nothing about…

So it’s with a mix of emotions that I face 2012 – I’m excited and challenged but as my daughter said to me a few days ago ‘Mum I just hope we don’t lose anyone else we love’ and that’s the main thing for me. Whatever bad things happen, put that event into perspective – there is always always someone worse off than you!

On that note – HAPPY NEW YEAR!

 

Do you have a website? Save your cookies? You MUST take action!

How many times have you seen the word ‘cookie’ in relation to computers, websites and the internet and just don’t have a clue what it means – in fact, don’t even care?

It’s just one of those terms which us technophobes skim over and ignore, accepting that it’s something technical and we don’t need to think about.

COOKIES! COOKIES! COOKIES! From January 1 2012, if you’ve got a website, for business or personal use, and it uses cookies for gathering data – YOU NEED TO KNOW ABOUT THIS.

Cookies are not only lovely biscuits which are often horribly addictive – they are also pieces of code which attach themselves to your computer when you click on certain websites. I think that’s a good way to describe it. Please feel free to comment and provide a better description.

These cookies can gather data about you, how you navigate a website, where your interests lie – all of which is useful data for a company which is trying to effectively market to consumers or where a company or individual wants to know great detail about the amount of traffic coming to their site.

A new EU law comes into force on January 1 which means all ¬†websites using cookies in this way in Europe MUST give a warning about their use PRIOR TO THE WEBSITE LOADING. If you don’t have this facility, you will be breaking the law and you risk a fine.

Think of it this way. When you use your mobile to ring an 08000 number or a similar number, you often get that message which says ‘if you continue with this call, it will cost 7p a minute so hang up if you don’t want to pay’ etc. I always hang up and switch to a landline.

This is a similar warning – which must be visually ¬†displayed before cookies are downloaded, which happens very quickly once you’ve clicked on a website of interest. The aim is to provide further safeguards around privacy on the web.

Personally I don’t mind that some sites use cookies to find out general things about me – maybe I’m naive. But I guess there are many people out there who do mind and don’t’ want websites to know who you are the next time you visit etc. Oh and by the way, WordPress blogs like this do use cookies – so we here at Mellow Media need to take note alongside everyone else.

This law actually came into force in other European countries in May but the UK government delayed it here because it felt that it had not been widely publicised. I think the Government was right in that assumption. For most of us, we’ve never even heard of this EU cookie law and potentially we’re all walking into a trap.

But we can offer a solution which will not cost loadsa money. Is this a bit of shameless marketing? Yes, it is – let’s be upfront. One of our clients, Sarah Arrow, founder of Birds On The Blog, has designed a legal WordPress plug-in to do the job for you.

The key issue is that the message MUST BE DISPLAYED before a website loads – so be aware of products which give a warning too late – apparently that’s the difficult bit for technical designers to get right.

Does your website use cookies? You will probably be needing to read this blog then!.....

We don’t often recommend something unless it’s something we truly think is useful. This new EU law (which the UK government could in the fullness of time and when it’s got its head round more pressing matters, find a way around), has the potential to cost small business people a lot of money.

Sarah has a cheaper solution which gets around this problem, and we are more than happy to help her publicise it . A WordPress plug-in  Рfor details visit the pithily titled website (!) www.eucookielawwpplugin.co.uk

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